A great customer, and wonderful human being, shared this quote with me many years ago and it spoke to me then, as it does still today.  I came across the small, well worn note while cleaning out some papers this week and decided to share it with you.


Introspection . . .

Invites insight,



When we explore our inner landscape,

Our dreams blossom with promise,

Our spirits soar with possibility,

And the potential

Intrinsic to each of us

Takes shape.

When we journey inward,

We honor the most unique aspects

Of who we are ~

And discover the depth

And beauty

Of what we can become.

~ Unknown Author

We often find ourselves  in a place where our lives have taken a direction that we didn’t expect, and that we did not desire.  It is in these moments that the process of looking deeply inward can reveal to us the elemental core of the person we chose to be.  How we  respond to the monumental challenge we must overcome, the paralyzing fear that we must face, or the overwhelming grace that we have received is what defines our depth and beauty.  This reflection has guided me over the years, to look deeply into my “inner landscape” ~ to search the shadowy dark places, and to revel in the brilliant light of the open spaces.  It can be a daunting, and sometimes frightening thing, to seek oneself so deeply, but the treasures that this journey brings are of incomprehensible value to those brave enough to find themselves in this place.

So you may be wondering. . . what does this have to do with business consulting and  coaching? That answer depends on where you are in your journey.  For those individuals who find themselves in unexpected places in their business or career, on a path they did not choose , this process of introspection has the potential to clear a path, to reveal unconsidered possibilities, and dreams that were previously beyond imagination.

Having walked that path, having felt loss. . . and lost. . . I  can say confidently that we create our own reality by how we see, not only ourselves, but the world.

Seek to grow, seek to learn, seek to create.



About lauraparkeraifd

Laura is the owner of Fresh Start Floral Consulting LLC, a business consulting and coach firm specializing in small and medium sized floral retailers, and designers. A 20+ year veteran of the floral industry Laura has dedicated her career to educating and enriching the lives of floral professionals. Learning the basics of floral design as a child gave her a love of everything floral. Beginning a professional floral career in 1988 Laura specialized in wedding and event design for several years, going on to found Parker Floral School & Design Co. a vocational training school and a full-service retail flower shop. She spent over 13 years teaching floral design through the vocational training school. Laura spent five years as a part of the Flora magazine team as a contributing writer and featured designer. In 1998, Laura earned accreditation by the Michigan Floral Association as a Michigan Certified Florist. Laura attained accreditation and was inducted into the American Institute of Floral Designers in 2000. She holds a degree in Bachelor in Business Administration with concentration in Small Business. She is currently working on an MBA with a specialization in Entrepreneurship. Laura served on the Michigan Certified Florist Development Team and MCF Standing Committee for six years, several Michigan Floral Association Spring Conference Planning Committees, and the Board of Directors for the Michigan Unit of Teleflora. She has served on the Executive Board of Directors for the North Central Chapter of AIFD since 2011 as Treasurer 2011-2013, and as President Elect 2013-2014, and was been editor of the North Central AIFD Newsletter from 2008- 2013. An award-winning designer, Laura has competed in the Teleflora Ruby Dunstan Design Contest, the Michigan Floral Association Professional Competition, earning a spot in the Michigan Floral Association Designer of the Year competition in 2006 and 2007. Laura was recognized as the 2007 Michigan Floral Association “Designer of the Year“ and has earned entry into the Academy level of floral design competition in Michigan.

Posted on April 24, 2014, in A few things I have learned along the way. . . and tagged , , , , . Bookmark the permalink. 2 Comments.

  1. Really wonderful and well timed! So many are having to start over or recreate themselves within their careers in this ever changing economy. We all need to do this sometime in our personal lives as well. Thanks for sharing it. It is always good to be reminded to listen to our inner voice. By the way Laura. If you know of anyone who wants to relocate to New Mexico there is a possible position available in a flower shop. The owner is a fantastic designer who is looking for a very modern progressive designer to run her shop as she is considering relocating. If you know of someone e-mail me and I will give you the contact information. Nice hearing from you. Melissa Snyder

    • Glad you enjoyed the post Melissa! Great o hear from you too! I will keep my ear to the ground for anyone that may be a candidate for the position. I am hoping to get out that way to visit another friend, I will let you know when I am coming and maybe we can have dinner! Keep creating!

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